In the dynamic world of decentralized finance, MetaMask's announcement of a $30 million rewards program has sparked widespread enthusiasm among it's users. According to MetaMask's official X post on October 4, 2025, this on-chain initiative is one of the largest of its kind and will distribute over $30 million in LINEA tokens in Season 1.
By linking these rewards to everyday activities like referrals, mUSD usage, and partner engagements, the program not only boosts activity on ConsenSys' Linea Layer 2 network but also builds anticipation for the long-teased $MASK token launch. It offers special benefits to long-time users and fosters a sustainable token economy.
According to recent analytics from Brave New Coin, MetaMask's robust user base exceeded 30 million monthly active users as of October 2025. This article delves into MetaMask's foundations, what the $MASK token is, how you can participate in the airdrop and earn potential rewards by engaging, and exciting expansions like the Polymarket integration.
MetaMask's monthly active users (MAUs) | Source: Token Terminal
What Is MetaMask Web3 Wallet?
Source: https://metamask.io/
MetaMask is a leading non-custodial wallet and gateway to the decentralized web, founded in 2016 by ConsenSys, the blockchain firm led by Ethereum co-founder Joseph Lubin. It allows users to store crypto assets, manage NFTs, and interact with dApps like Uniswap and OpenSea. Originally a browser extension, it has grown into a global Web3 hub with over 30 million monthly active users as of October 2025.
MetaMask emphasizes privacy and security, keeping users’ keys fully self-custodied. Its October 2025 update added Hyperliquid’s perpetual futures trading, expanding it into a full onchain finance platform. Backed by ConsenSys infrastructure like Infura and Linea, MetaMask continues to empower users with secure, scalable access to DeFi and the broader Ethereum ecosystem.
MetaMask to Let Users Bet on Politics, Sports via Polymarket
Source: X
MetaMask will integrate Polymarket into its wallet by late 2025, allowing users to bet on real-world events like elections, sports, and earnings while maintaining full self-custody. Backed by Intercontinental Exchange’s $2B investment valuing Polymarket at $9B, the move turns MetaMask into a broader onchain finance hub with features like share trading, a $30M rewards pool, and Linea-based incentives. However, as prediction markets carry financial risk, users should participate cautiously and only invest what they can afford to lose.
What Is MASK, MetaMask’s Native Token, and When Could It Launch?
MetaMask has officially “confirmed token plans,” stating that a MetaMask token is coming as part of its broader product strategy (Perps, Rewards, Polymarket integration). While the ticker hasn’t been formally announced in MetaMask’s press materials, industry discourse and leadership comments commonly refer to it as “MASK.”
ConsenSys CEO Joseph Lubin reiterated on September 18–19, 2025, that the MetaMask token is “coming” and could arrive “sooner than expected.” There’s still no public TGE date or full tokenomics. Treat any unauthenticated contracts or “pre-MASK” listings as scams until MetaMask posts official details.
Why now? MetaMask is tying user incentives (the new Rewards program) to its ecosystem push on Linea (ConsenSys’ L2) and has said future seasons will include “deeper integration…including with the upcoming MetaMask token.” That sets the stage for a points-to-token style rollout once specifics are published.
What Is the MetaMask Rewards Program, and Who Is Eligible?
Source: X
On October 4, 2025, MetaMask teased its upcoming Rewards program on X, describing it as “one of the largest on-chain rewards programs ever built.” The MetaMask rewards program, announced officially on October 8, 2025, is a seasonal, on-chain, point-based rewards program that launches by the end of October 2025.
Season structure is three-month “Seasons,” with points earned for on-chain activity in the MetaMask app (e.g., swaps, perps trading), referrals, and, soon, mUSD holding and MetaMask Card spending. Rewards include over $30 million in LINEA token allocations for Season 1, perps fee discounts, priority support, time-limited point boosts, and a free year of the Metal Card. Points carry over to future seasons.
Who Is Eligible for MetaMask Rewards?
MetaMask has emphasized authentic usage over short-term “farming,” and public statements note special benefits for long-time users (“OGs will not be ignored”). Expect boosts for Linea activity in Season 1 and mobile swaps/bridges. Specific regional restrictions (“permitted regions”) may apply, and full anti-Sybil/geo details haven’t been published yet.
Note: Linea’s own airdrop claim window runs Sep 10–Dec 9, 2025 (23:59 UTC); many observers view Linea’s program as a dry-run for how ConsenSys coordinates ecosystem incentives.
How to Participate in the MetaMask Airdrop & Earn Potential $MASK Rewards
MetaMask says future seasons will offer “deeper integration…including with the upcoming MetaMask token,” and top outlets directly link the Rewards program to that future token. If the program adopts a points-to-token model, Season 1 activity could influence eventual allocations. No conversion ratio or tokenomics are public yet.
Here's a practical, risk-aware checklist based on MetaMask’s official guidance and credible reporting. Always verify final rules on MetaMask’s site/app at launch.
1. Use MetaMask for real on-chain activity (the core signal). Open MetaMask Mobile or Extension → perform token swaps and, where available and appropriate for you, trade Perps (powered by Hyperliquid) within the app. Season 1 specifically highlights Linea-based swaps and mobile swaps/bridges with point boosts.
2. Engage the broader MetaMask stack when it goes live.
- Referrals: Invite friends via the official flow to earn referral points.
- mUSD: Buy/hold mUSD in-wallet once that earning path opens.
- MetaMask Card: When spending earns points (post-launch), link and use it.
All of the above are listed by MetaMask as point sources for current/future seasons.
3. Prioritize Linea where it’s boosted. Season 1 includes special boosts for Linea. Bridge to Linea (if needed), then do eligible actions (swaps/bridges) there. If you participated in the Linea airdrop (claim window through Dec 9, 2025), keep that wallet active in MetaMask; historic ecosystem usage has been repeatedly recognized across ConsenSys programs.
4. Be an “OG” MetaMask user. MetaMask has said long-time users get special benefits. If you’re newer, focus on steady, normal usage (not spammy micro-tx bursts), since MetaMask stresses this is “not a farming play.”
5. Watch official channels for geo & compliance rules. MetaMask notes features launch in “permitted regions.” Before you plan around rewards, check the in-app notices or the newsroom/X posts for any exclusions, KYC, or anti-Sybil requirements.
6. Stay scam-safe. Until MetaMask publishes the token contract and claim page, ignore DMs, unsolicited “MASK claim” sites, or airdropped “MASK” tokens. Only use links from metamask.io and the official @MetaMask X account.
How to Earn More Rewards Points with MetaMask's New Features
Source: MetaMask
MetaMask has introduced perpetual futures trading on its mobile app through an integration with Hyperliquid, allowing users in permitted regions to trade with up to 40× leverage directly within the wallet. The platform cautions users to trade responsibly, as leverage can amplify both gains and losses. Additionally, MetaMask plans to roll out a Polymarket integration later this year, enabling access to decentralized prediction markets for users in supported regions.
How to Fund Your MetaMask Wallet
Getting started with MetaMask is easy, and funding your wallet through BingX makes it even smoother. BingX allows you to buy popular cryptocurrencies like ETH, USDT, and POL directly on its spot market, which you can then send to your MetaMask wallet to start using DeFi apps, trading NFTs, or exploring Web3.
Once you've purchased your crypto on BingX, you can send it to your MetaMask wallet in minutes. Just copy your MetaMask wallet address and paste it into BingX's withdrawal page. After confirming the transaction, your funds will appear in MetaMask, ready for use in the decentralized world.
BingX is a great choice because it offers low trading and transfer fees, deep liquidity for seamless transactions, and real-time prices on major tokens. With BingX AI providing smart market insights, plus a beginner-friendly interface and advanced security, it's easy and safe to buy crypto and transfer funds to MetaMask. With BingX, you're set up for a fast, secure, and affordable Web3 onboarding experience.
Other Ways to Add Funds to Your MetaMask Wallet
You can fund your MetaMask wallet not only by transferring crypto from centralized exchanges like BingX, but also by buying crypto directly within MetaMask using integrated providers or swapping tokens via DEXs like Uniswap. These options offer flexibility, but fees, slippage, and network conditions may vary.
Conclusion
MetaMask’s $30 million rewards program signals a new phase in Web3 adoption, combining $MASK governance, Linea incentives, and integrations like Polymarket to expand user engagement and control within DeFi. As Joseph Lubin noted in his October 6 Coinspeaker interview, the initiative focuses on “rewarding people for how they already use MetaMask through meaningful incentives.”
With Season 1 approaching, users can prepare by exploring wallet features such as Linea bridging, referrals, and onchain prediction tools. However, participation in DeFi and prediction markets involves financial risk; always research carefully and invest only what you can afford to lose.
